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TBI Videos: Watch Shweta Chari’s Toy Story

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It was over a dinner that Shweta Chari, an electronics engineer, shared her idea of creating a place where children could play. That idea led to the creation of Toybank. Watch this video to know about this amazing idea and how Toybank is making a change!

“Simple toys can make them children again,” says Shweta, who later that year, with the help of her friends, founded Toybank.

The NGO provides toys and a place to play to kids whose families can’t afford to buy what many consider a luxury.

Determined to give these children the right to a childhood, Toybank has put smiles on the faces of thousands of children in India.

This video is brought to you by Our Better World, an initiative of the Singapore International Foundation – sharing stories to inspire good.

TBI Social Enterprise: Green Leaf Energy – A Sapling That Brought A Sea Of Change!

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Some stories, some people, some initiatives, make the passersby pause and take note. These are stories of courage, of passion, of change and of unparalleled determination. Kumar Ankit, an alumnus of XLRI Jamshedpur, is an epitome of all that a social entrepreneur needs to be. He is all of 25, but the milestones which he has achieved are not just remarkable but awe-inspiring too.

Ankit, a native of Bihar, had grown up seeing rampant poverty around him. He used to feel troubled by the helplessness of the innumerable people in his state and hence started nurturing a dream – a dream to be able to make a difference to the society. He started early and as a young engineering student, the aspirations he had were very different from that of a regular college-goer. While his peer group was busy ridiculing the government, Ankit was minutely reading the five year plans, reports of ministries and development policies. He was of the view, and rightly so, that the government has the largest resources and hence, the impact that one can have while working in tandem with the system can be far greater.

The wastelands in Bihar which are being used for generating biofuel by Green Leaf Energy

The wastelands in Bihar which are being used for generating biofuel by Green Leaf Energy

It was in the year 2008 that an idea struck him while he was reading through the National Bio-fuel Policy. It was a simple and obvious observation that the Government was putting concerted efforts in the procurement of alternate fuels. Ankit realized that “Pongamia pinnata” (bio-diesel producing plant) can be installed on wastelands, and the fact that Bihar has vast areas of wastelands which were rendered useless for farmers, may actually be utilized in the plantation of “Pongamia”. This idea he thought would solve a multitude of problems such as migration and unemployment, and would also empower the farmers to lead a life of dignity and financial independence.

Ankit knew that he had to invest in this idea; he knew that this is the venture which he had dreamed about; but he was young, raw and without any experience of running a business. He thought that an MBA degree would do him good and may even help him in furthering his interest in entrepreneurship. He chose the very renowned XLRI, Jamshedpur to pursue his MBA and with single-minded perseverance crystallized his dream into reality. Within no time, Green Leaf Energy Private Limited came into existence; it was under the aegis of XLRI Entrepreneurship Development Center and was mentored by Prof Prabal Sen and Prof Madhukar Shukla. Ankit, under the guidance of his professor,s started with a nursery in Kothwara near Gaya – the thought was to take the first step, replicate and then scale further.

The social venture has provided employment to thousands of farmers and curbed migration to cities

The social venture has provided employment to thousands of farmers and curbed migration to cities

While the initiative was still at a nascent stage, an amendment in NREGA came through under which it could be implemented on an individual farmer’s land. This in effect meant that Green Leaf could get support from the Government under the NREGA to cover material and labor costs for plantation activities. Ankit’s perseverance and encouragement from Professor Sen eventually led to the Government approving funds disbursement to the tune of Rs 26,700 per acre. This didn’t come on a platter – there were presentations to be made, bureaucracy to be dealt with, Government to be convinced, but it did happen. Ankit’s relentless pursuit paid off and the Bihar Government was on board to support the venture in its endeavor.

The model’s modus operandi was simple yet effective. Four families were given the responsibility of taking care of 200 samplings of Pongamia. Since MGNREGS guarantees 100 days of work but Pongamia blooms only in five years, the farmers kept earning throughout the period. To keep everyone interested, the payment is linked to survival of plants, 90% survival at 100% wages, 75% survival at 50% wages and below that nothing is paid. Ankit believes that post-gestation, a farmer can get up to Rs 20,000-25,000 per acre annually by selling the seeds to Green Leaf, which would then crush the seeds to extract bio-diesel, and, in turn, sell that to oil companies such as Bharat Petroleum. The company has already got joint venture offers from Indian Oil and BPCL to set up biodiesel value chain in Bihar.

The project generated 15,000 man-days of labour under NREGS and more than Rs 18 lakh were disbursed as wages to the farmers.

The project generated 15,000 man-days of labour under NREGS and more than Rs 18 lakh were disbursed as wages to the farmers.

In the first year of operations, though Ankit employed only 15 people in a full time capacity, he had led to employment of more than 2,000 farmers to work for his plantations. His project generated 15,000 man-days of labour under NREGS and more than Rs 18 lakh was disbursed as wages to the farmers.

Ankit was not alone in the arduous and ambitious goal of his. The expansion was fuelled both in spirit and size from the beginning. Three of his other batch mates from XLRI Jamshedpur – Diwakar Kaushik, Kshitij Datta Rishi and Kunal Gangwani left their cushy corporate jobs and joined him to grow the venture further.

Apart from biofuel, 2011 saw Green leaf promoting horticulture plantations such as mango, grapes, pomegranate and other fruits. This push for diversification came from both within the company and from the government officials of Bihar who wanted Ankit to work on the arable lands as well. With the Government’s support and a new and renewed enthusiasm to work with different species and people, the organization successfully planted 7 million saplings in 2012-13 leading to employment opportunities for 140,000 families across Bihar.

In 2011, GLE also started promoting Horticulture plants in the arable lands for better utilization of resources

In 2011, GLE also started promoting Horticulture plants in the arable lands for better utilization of resources

The idea for horticulture plants led the team to think about the completion of value chain as in the case of biofuel. This would provide a market to the various farmers working in the fields for horticulture plantations and remove any middlemen and directly transfer the profits to the communities working for maintaining the plants. For this, extensive research was carried out for identifying food processing opportunities in India. So as a forward linkage, the company is opening fresh fruit juice kiosks in and around NCR under the brand name of ‘Fruit Press’ due to start operations soon.

The overwhelming success in Bihar has led to the thought of replicating the model pan-India. When Ankit mentioned about the expansion pan-India, his booming voice had a sense of pride, achievement, fulfillment, all combined together.

The journey from a nursery to a successful alternate fuel generator and fruit processing organization has come with its own set of roadblocks but Ankit says “Let it Go, was never an option. You need to be consistent with your goal”. As much as he had to keep himself going, he had to comfort his parents that he would be successful in his venture. He had a year to prove himself and he did, in more ways than one.

Neha Dua is a graduate from St Stephen’s College, Delhi and completed her MBA degree from MDI, Gurgaon. She is currently working with a large Indian MNC bank. She is an avid reader, dance enthusiast and likes to write. Her personal blog can be accessed at: www.allexpressions.blogspot.com. In her pursuit to write beyond her personal experiences, she has volunteered to be a writer of happy and inspiring stories of The Better India.

Young Kashmiri girl makes an app to bring Kashmir on the fingertips

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Today we profile the efforts of 23 year old Mehvish Mushtaq, a young Kashmiri entrepreneur who is using the power of technology to bring about a change in Kashmir. In fact, Mehvish is the first Kashmiri woman to develop an android application.

One of the realities of Kashmir today is the movement of thousands of Kashmiri youth to other parts of the country in order to seek better career opportunities for themselves, especially in the field of information technology. One young woman, Mehvish Mushtaq, 23, is determined to buck this trend. Instead, the one ambition she nurses is to create opportunities for young people at home, so that they could win laurels for themselves and for Kashmir.

But who is Mehvish? She happens to be the first Kashmiri woman to develop an android application that goes by the name ‘Dial Kashmir’. A Srinagar girl, Mehvish did not receive an education in a fancy elite college or university. After completing her schooling from Presentation Convent School, she sat for the All India Engineering Entrance Examination (AIEEE) examination. Disappointment followed. Having failing to clear the AIEEE, Mehvish joined the SSM College of Engineering and Technology at Pattan, in Baramulla district of north Kashmir.

Mehvish Mushtaq’s ‘Dial Kashmir’ phone app is a one-stop source for information on healthcare, education, transport, police and many other sectors. (Credit: Yawar Kabli\WFS)

Mehvish Mushtaq’s ‘Dial Kashmir’ phone app is a one-stop source for information on healthcare, education, transport, police and many other sectors. (Credit: Yawar Kabli\WFS)

“I was always interested in technology and fortunately my family supported me in my decision to go into this field. In fact, no one in the family has ever forced me to do anything,” says Mehvish, whose father has served as officer with the Indian Foreign Service. Her mother is a homemaker while her brother is pursuing his education in Delhi.

Mehvish completed her three-year Bachelor’s course in 2012 and was wondering on what to do next when life took an unexpected turn. She puts it this way, “I was generally going through my Facebook profile, when an advertisement popped out and caught my attention. It seemed interesting so I clicked on it.”

That was how Mehvish joined an online course for developing applications. Always a person who wanted to get deeper into subjects that interested her, she found herself immersed in the world of application development. “The course itself was not long – it was completed in one month. But during that course, we were given a project to develop an application,” Mehvish explains.

Mehvish Mushtaq’s ‘Dial Kashmir’ phone app is a one-stop source for information on healthcare, education, transport, police and many other sectors. (Credit: Yawar Kabli\WFS)

The idea of ‘Dial Kashmir’ struck her at that juncture. Kashmir had no yellow pages or dedicated websites with reliable information unlike other regions of India. This meant that people faced a lot of problems trying to track down contact numbers of different departments and services. Mehvish, knowing well that there were many users of android mobile phones in the Valley, felt that if she came up with the right app she could be addressing an urgent need.

After two weeks of hard work, without any assistance or help, ‘Dial Kashmir’ became a reality for Mehvish. It provides users detailed information such as addresses, phone numbers and email ids of various essential services and relevant government departments in Kashmir. It is a one-stop source for information on healthcare, education, transport, the police and so many other sectors and meant that no one now needs to spend time and tedious effort surfing through internet pages, official websites and directories. Her application has witnessed an average rating of 4.7 out of 5, with a thousand plus downloads on Google Play.

It disturbs Mehvish to note the absence of proper educational and career opportunities for infotech aspirants, which in turn forces thousands of young people to leave home every year. “The absence of relevant colleges and universities is a big issue in Kashmir. Our youth are not able to develop their potential here,” she says.

Mehvish has experienced for herself the innumerable hurdles that prevent Kashmir’s dynamic young innovators from realising their potential. But she would like them not to lose hope and keep dreaming big. Mehvish’s particular dream is to set up her own software company – which could provide employment opportunities for many and contribute to the world of infotech. Says she, “There is no point in just complaining that there are no opportunities. While that is certainly the case, I believe we have to find ways to create opportunities – not just wait endlessly for the government to act. It’s time we stood up and got noticed.”

Mehvish is working to add more contacts to the application and upgrade it further. She is also contemplating on developing a dictionary for the Kashmiri language. Says the young woman firmly, “I want to contribute to my motherland by staying right here. I do not want to move out of Kashmir, either to study or to work.”

Written by Sana Altaf for Women’s Feature Service and republished here in arrangement with WFS.

The Amazingly Inspiring Indians Extraordinaire of the Gulf

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We all know the Ambanis. Of course we do! But have you ever heard of ‘Ambani of the Gulf’? Most probably you have not.

Meet Mr Ravi Pillai. Founder director of Bahrain-based construction services Nasser S Al Hajri, and Petrochem, Saudi Arabia. Also known as ‘Ambani of the Gulf’, this Saudi-based billionaire is in many ways a boon to India. As the largest employer of Indians in the Gulf and with a lot of plans up his sleeve for bringing massive investments into India, Mr Ravi Pillai is surely a man to look up to.

Ravi Pillai - the largest employer of Indians in the Gulf

Ravi Pillai – the largest employer of Indians in the Gulf (Source: Wikipedia)

Who would have imagined that this man from Kerala, belonging to a farming community, will one day be regarded as one of the most powerful Indian of the Gulf? Last year Mr Pillai was ranked four by Arabian Business Indian Power List. In 2007, he was also awarded the prestigious Pravasi Bharatiya Samman by the president of India for his immense contributions.

But he is not the only one. There’s quite a long list of the likes of Mr Pillai. And most, if not all, have one striking similarity—they were not born with a silver spoon.

They left their homeland behind; travelled to the unknown land of the Middle East; and carried with them dreams in their eyes. They struggled day and night to make it happen. And yes they did make it big. They are now living their fantasies. They are enviably prosperous, influential and famous in their own right.

They are the who’s who of the Indian diaspora of the Gulf Cooperation Council countries who performed exceptionally well and today shine as bright as the stars.

These Indians are among the ‘more than 5 million Indians’ living in the GCC countries today. But their achievements make them stand apart from the crowd. However, for most Indians within India they would be any other ‘unfamiliar’ face walking on the street, thanks to the poor media coverage.

Dr K.T Rabiullah is one of these ‘unfamiliar’ faces. His rag to riches story is a great source of inspiration for all those who are struggling to break through poverty. Once upon a time Mr Rabiualh was just another labourer in one of the GCC countries working for a measly sum but as he says “…he was not ready to accept misery as his destiny.” Today this man is the proud owner and managing director of Shifa Al Jazeera Group; a leading private health care provider in the Middle East, which runs several optical shops, pharmacies, clinics, and hospitals around the GCC and in India. The Saudi based billionaire, apart from other projects, also plans to establish world-class multi-million riyal hospitals in Saudi Arabia which he says will employ around 300 young Saudi medical professionals and technicians.

Dr. K T Rabiullah

Dr. K T Rabiullah (Source: www.bhatkallys.com)

In the same land lives Dr Majid Uddin Kazi who originally hails from Hyderabad. Now a retired 74 year old, Dr Kazi has served as a personal physician to the crown prince as well as king Fahd of Saudi Arabia and was also appointed as the cabinet minister. In 2006, Mr Kazi was conferred with the prestigious Pravasi Bharatiya Samman Award by the then President of India APJ Abdul Kalam. This gem of a person owes his success to his wife and does not wish to be seen as a role model. He says:

I am no role model, so please don’t copy me. I am less than a dust particle floating in space. By chance, the rays of the sun illuminated it for a while.

PNC Menon - Founder of Sobha Developers Limited

PNC Menon – Founder of Sobha Developers Limited (Source: Wikipedia)

What would you call a man who began with a small road side shop and then went on to being ranked by Forbes as the ‘Richest Non-Resident Keralite’? The story of P.N.C Menon, now an Omani citizen, is truly fascinating. Decades ago, this current 65-year old left for Oman with just Rs 50 in his pocket after being invited by an Omani friend whom he had met ‘accidently’ in a hotel in Kerala. He says:

Till then I had never heard of a country called Oman. A few weeks later I landed in Muscat with Rs. 50 to start a new life.

As he did not compromise with the quality of his work, he along with his business partner soon started gaining confidence of his customers and as he says, “we started getting businesses in interiors and fit-outs”. His turning point was when he was asked to work on a palace of the Sultan of Oman and then worked for the ruling families of Bahrain and Qatar and president of Tajikistan. Later by 1995, Mr Menon founded Sobha Developers Limited, a construction and real estate development business to expand his business in India, which today is a reputed real estate developer brand in India and has its presence in both Oman and Dubai.

 

Hasan Chougule of Qatar is indeed an all-rounder. He travelled to Doha in 1978 and after a brief stint in Mannai Group established his very own company called Emad Electricals. Mr Chougle is also a dedicated social activist and educationist. Along with 5 others, Mr Chougle started DPS – Modern Indian School and is also one of the founder members of Ideal Indian School. Apart from being the Managing Director of Emad Group of Companies, he also serves as the vice-chairman of the Doha Grand Hotel Group. Mr Chouglule indeed wears many hats. He is the only Indian to head the three cultural forums namely ICC, ICBF, and IBPN, which is directly backed by the Indian Embassy. Last year, Hasan Chougule was awarded the prestigious Pravasi Bharatiya Samman Award for his contributions to the region.

Hassan Chougule of Qatar

Hasan Chougule of Qatar (Source: www.kokanworld.com)

Few months ago The Economics Times published an article which said that about half the wealth of all the 55 Indian billionaires combined is much above the country’s fiscal deficit. Micky Jagtiani is one of these billionaires. This founder of the Landmark group, a Dubai based company, started with just one store in Bahrain. The Landmark group, one of the largest retail conglomerates in the region, mainly sells children’s clothes, footwear and cosmetics. It has also established various International stores like New Look, Kurt Geiger, Shoemart and Steve Madden. And has come up with their own brands like Splash, Maxx Fashion, the Baby Shop and the Home Centre. Today, Mr Jagtinai’s wealth stands at $4.5 billion. What’s more fascinating than these achievements is that Mr Jagtiani was a school dropout and a cab driver in London before leaving for Bahrain.

Landmark Group founder Micky Jagtiani, named one of the Gulf’s Most Inspiring Indians

Landmark Group founder Micky Jagtiani, named one of the Gulf’s Most Inspiring Indians (Source: www.arabianbusiness.com)

These are just few of the fascinating tales. Be it the fashionable Sara Belhasa of the Belhasa Group or Yusuffali MA famous for the Lulu Chain of Hypermarkets. Be it Ramesh Prabhakar of the Rivoli group or Sunny Varkey known for GEMS Education. These Indians chose their battles wisely and emerged victorious.

But they are not just successful entrepreneurs. Dr K.T Rabiullah has taken under his wing an entire village which he belongs to and has launched a scheme there through which he grants monetary assistance to the poor and needy. He also donated generously to relief efforts of Tsunami, Latur and Gujrat earthquake. Ravi Pillai has built Upsana Hospital and Research Centre in Kerala. Sunny Varkey’s GEMS Foundation is chaired by US ex-president Bill Clinton. Their philanthropic side only makes them more appealing and inspiring.

These Indians did not inherit the life they are living today. They ventured and they gained; did not succumb to fate; and wrote their destiny in golden letters. They are extraordinaire in the choices they made and the risks they took. They truly are a great source of inspiration for all who believe in making their dream a reality.

Arshiah Parween is a freelance journalist based in India. She enjoys writing on a wide range of issues be it women, labour, education,politics etc. You can see all her work at https://arshiahparween.contently.com/.

This Start-up Social Enterprise Aims To Change Lives Of 7 Million Artisans In India

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What does a tailor, a potter, a ceramist and a weaver have in common? They are all artisans who are now challenged by a loss of market to commercially-made cheaper alternatives and most of them are living in poor economic conditions.

India is a country traditionally rich in arts and crafts. Artisans are the backbone of the non-farm rural economy, with an estimated 7 million artisans engaged in craft production. According to the United Nations, over the past 30 years, the number of Indian artisans has decreased by 30%. They, then either engage in manual labour work or are unemployed, abandoning their high level of handicraft skills.

On one side more than 40% of the India is dependent on crafts for a living but on the other side, the contribution of the crafts sector to the Indian economy is decreasing. The reasons include increase in competition, loss of urban consumer interest and the limited exposure of artisans to the market. Thus, the majority of the artisans are living in poor economic conditions and struggling to make a living.

Srujna is a social enterprise started by two young MBAs to keep crafts alive by empowering artisans and artisan businesses. They aim to improve the standard of living of the artisans and also encourage more people to seek crafts as a livelihood option.

Srujna works with two objectives:
(i) To provide livelihood opportunities to lesser privileged groups by providing craft skill trainings.
(ii) To make craft-based businesses sustainable by providing business trainings and other interventions

A woman shows the jewellery she made for the very first time in the training organised by Srujna

A woman shows the jewellery she made for the very first time in the training organised by Srujna


Some of the creative interventions of Srujna include training in ‘Online Retail’ to introduce artisan businesses to online retail; and a design training aimed at teaching artisans to make products by recycling an old saree. “On-ground we work with various partner organisations. We acknowledge that we do not posses an expertise in all the crafts. We thus partner with other organisations and design our best interventions for the target beneficiary”, said Jyotika Bhatia, who is the co-founder and in-charge of programmes at Srujna. Srujna has reached-out to more than 6000 beneficiaries through 42 partner organisations across India in a span of two years.

The biggest challenge facing the artisans in India is the access to a relevant market with middlemen. Srujna’s market-connect initiative organises exhibitions across India, in corporate campuses, universities, retail stores and residential societies. These exhibitions are a platform for the small artisans to reach out to the customer and sell their products. “We not only get good sales, but we also get useful contacts and feedback about our products. This really helps!”, said Kiran Badhe, founder of a women empowerment charity which works with self help groups.

Women making fashion jewellery products in the training organised by Srujna

Women making fashion jewellery products in the training organised by Srujna


Team Srujna has been chosen as Echoing Green 2014 semi-finalist and are an Unltd India Investee for three consecutive years. Srujna has won many national and international competitions, notable among which is the award given by the Rotary Club of Seattle at a social business plan competition organized by University of Washington, Foster School of Business. It has also been supported by many corporates in the past like ONGC, ebay.in, Reliance Asset Management Pvt. Ltd., SBIcap securities, Deloitte, Blue Dart, Glaxo Smith Kline and many more.

“It saddens me to see that our traditional crafts are getting extinct and to think that tomorrow’s India will not know about Kantha or Phulkari. It is our aim to keep the crafts alive and bring sustainability for the artisans. We want more and more Indians to consider crafts as a dignified vocational option. Our interventions are aimed at creating business viability for the artisans. I am excited to see the output of these trainings and anticipate enormous impact”, shared Vaishali Shah, co-founder and in-charge of sustainability at Srujna.

Though currently present only in Mumbai, Srujna aims to open branches across India to empower all the 7 million artisans and create many more.
Contact Details: Website | Facebook | Twitter

The Team Which Has Created More Than 10,000 Affordable Computers From Scrap!

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We all are slaves of technology, we want a new gadget as soon as it is out in the market. We don’t even think twice before replacing our phone just because it is a bit dated. While a lot of people are busy buying new things, there are a few people who believe in re-using what we already have.

Mukund BS is one such person. A 33-year old young entrepreneur, he truly believes that job satisfaction should be the priority and money eventually follows. An electronic engineer and an IIM graduate, Mukund was travelling with his uncle once when the idea of selling affordable computers struck his mind. That is when Renew It comes into picture.

Incorporated in 2009, Renew It started operations in 2010 with much research and hard work. “Initially I was the only one to do all the work including, marketing, managing finances, meeting clients, etc.,” Mukund says.

ReNew IT cofounders

Mukund (Left) and Raghav, co-founders of Renew It

Renew It collects scrap computers from corporates and sells them at affordable rates to the needy people after the required repair and maintenance.

Started with a team of two which included Mukund and his cousin Raghav Boggaram as co-founders, Renew It has now grown to a team of seven technicians and sales persons.

How it works?

The business model  is very simple. We tie up with the corporates and take all their scrap computers. The team of technicians work on it to convert the scrap into a working machine. The process of buying the computers from these corporates is often a long procedure and can take as long as six months.

“The system is not organized, people often tend to sell the scrap at per kg rates which is not a good idea in case of computers,” Mukund says.

The team makes sure that they provide computers to the needy at an affordable  price.

The team makes sure that they provide computers to the needy at an affordable price.

After getting the scrap, the team of technicians start working on it and convert it into a working machine. The process takes around 2-3 weeks depending on the efforts required to fix the old machine.

The organization has sold 10,000 computers so far in a span of five years. “We were lucky that we had our family’s support so it wasn’t hard to arrange for finances,” Mukund says.

The challenge

Mukund elaborates on this aspect:

The biggest challenge or should I say fear is that I don’t know what will be the way forward, say, 5 years later as technology is completely evolving.

When he first started working on the idea of Renew IT, computers held an important place in the society as the smartphones weren’t there. “Now when I see people doing most of their work on their phones I don’t know how useful computers will be in future,” Mukund says.

Another challenge which Mukund faces is the unavailability of right type of scrap. Also, uninformed customers is yet another issue. “Some people in not so developed areas don’t know how a computer works. So sometimes they wouldn’t handle it properly which reduces the life of a machine,” he says.

The team has successfully sold over 10,000 computers so far.

The team has successfully sold over 10,000 computers so far.

 Scaling Up

The company which started in Bangalore has now extended to Hyderabad and Mumbai. They also provide after-sale services to their clients for free for one year. Started with the initial capital of around Rs. 20 lakhs. They have grown to a capital of around Rs. 50-Rs.60 lakhs.

Mukund says:

“All we want to do is good work, money will eventually follow”

Lessons learnt

“One thing I have learnt in this journey is patience, you just sometimes have to wait for things to fall into the right places,” says Mukund.

He also believes,

“You don’t always have the answers to everything. You will  make mistakes. Money is always the by product. You do the right thing, it will come.”

The co-founders were also featured on a show India Ahead for their innovative initiative. Here is the video -

Check out their website or Facebook page for more details.

Born with a hobby to travel, talk, express and write, Shreya gets to do all of that and is even paid for it! Interested in rural development and social issues, she dreams of actually bringing a change in society and writing a book of her own one day. When she is not preaching others about a better India she is busy watching movies and playing video games. Follow her on twitter: @shreya08

These 15 Books Will Help You Kickstart Your Career In The Social Sector

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They don’t need a fancy office to work on a project and organize meetings, their most productive communications happen over a cup of tea at a nearby tea stall or a coffee at the closest little cafe; their laptop is their office desk, they can pitch their company idea in an elevator and can convince a client in a shopping mall. They don’t have regular office hours, and don’t act surprised if you find them working at 4 am in their living room.

They are the present and they definitely are the future. Yes, we are talking about social entrepreneurs. They look for the best of both worlds – profits and social impact. But it is not as easy as it seems to be.

Here is a list of 15 books on social entrepreneurs and social enterprises that will give you a glimpse of this sector and perhaps get you kickstarted on your journey too!

1. How to change the world: Social Entrepreneurs and the Power of New Ideas

books_how to change the world

Written by David Bornstein, the book is a compilation of various success stories across the world. These stories tell us the remarkable work these individuals are doing which is nowhere reported by media. The book helps the readers to discover that how one person can make an big difference in the world. The book comprises of inspiring and interesting stories of people like Jody Williams, who won the Nobel Peace Prize for the international campaign against landmines she ran by e-mail from her Vermont home and Roberto Baggio, a 31-year old Brazilian who has established eighty computer schools in the slums of Brazil. This book was called by Nicholas Kristof in the New York Times as “a bible in the field” and published in more than twenty countries.

2. Life Entrepreneurs: Ordinary People Creating Extraordinary Lives

book2

This book by Gregg Vanourek and Christopher Gergen has numerous interviews with leading entrepreneurs worldwide alongwith various examples, concrete frameworks, and practical strategies for your work and life. “This is provocative reading for all those committed to creating a life of significance and meaning. Filled with helpful strategies and hopeful stories, Life Entrepreneurs is an intriguing, challenging guide for the next generation of leaders,” said, Wendy Kopp, president and founder of Teach for America.

3. Social Entrepreneurship: What Everyone Needs to Know

book3

This book by David Bornstein and Susan Davis is in Q & A format that explains what social entrepreneurs are, how their organizations function, and what challenges they face. The book gives you an idea of how social enterprises are different than regular for profit ventures and not profit organizations. The book shows how an individual can get involved in this sector and what all will he/she need. This book is an ultimate guide to someone looking to work in this sector without prior experience and knowledge.

4. I Have a Dream

book4

The book by Rashmi Bansal is compilation of 20 inspiring stories of social entrepreneurs and innovators who found solution to old problems.  Every changemaker in the story works for a different cause with one single thing in common that principles of management must be used to achieve greater good. The Segregated into three sections, the book divides the people into three types, the Rainmakers, the Changemakers and the Spiritual Capitalists. Each story has a message that change starts with one person and that person can be anyone, your friend, neighbour, family or even you.

5. The Secret of Leadership

book5Prakash Iyer, in his book has taken interesting and inspiring anecdotes from across the world to to demonstrate that what it takes to be a leader. These success stories, as you read, will unleash the leader within you and inspire you to take a stand and do something bigger with your life.The stories tell you how just a small action can inspire you to be a leader and you need not have years of experience to be one.

6. Just Start: Take Action, Embrace Uncertainty, Create the Future

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Today in this cut throat competition,nothing is certain. The promotion which you expected and deserved might go to someone else, the job which you always wanted might not be as good as you thought. There are hundreds of things that could go wrong and this should not hold you back from going forward. Just Start is all about that. The book by Leonard A. Schlesinger, Charles F. Kiefer, and Paul B. Brown helps you determine best strategies and tactics, minimize financial risk, attract like-minded people and why it is important to just start!

7. Start Something That Matters

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The book by Blake Mycoskie tells the story of TOMS, one of the fastest-growing shoe companies in the world, and combines it with lessons learned from such other innovative organization. In our lives, often we are in a dilemma where we are confused, whether to follow your passion or go after earning better income. The book tells you how you don’t have to choose and if you follow your dreams who you will eventually end up earning good. The book teaches you to social good, earn good money and follow your passion, all three at the same time.

Blake is the founder of TOMS. Start Something started with a small, humble idea in 2006 that grew out of his apartment. He now gives away 10+ million pairs of shoes to children in need.

8. Fortune at the Bottom of the Pyramid: Eradicating Poverty Through Profits

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The book by C.K. Prahalad goes all the way down to the bottom of the pyramid where you’ll find world’s most exciting markets. It describes how these people at the bottom of the pyramid can bring successful stories and profits to the companies who learn how to serve them. By engaging with these people, the companies are not only making money themselves but also helping the millions of poor across the world who are capable of earning much more than what they are currently doing.

9. Building Social Business: The New Kind of Capitalism That Serves Humanity’s Most Pressing Needs

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This book by Muhammad Yunus shows how social business has gone from being a theory to an inspiring practice, adopted by leading corporations, entrepreneurs, and social activists across the world. The book has answers to all the questions like how social business transforms lives; offers practical guidance for those who want to create social businesses of their own; explains how public and corporate policies must adapt to make room for the social business model? The book explains how we can take energy of profit making and mix it with human needs to create a self supporting social business.

10. Non Nonprofit: For-Profit Thinking for Nonprofit Success 

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The inspiring book by Steve Rothschild, an Ashoka fellow, can help maximize the positive impact of any nonprofit. The book shares the same principles which are followed by many big companies and how they can be applied to a nonprofit. The writer personally changed sectors when he left corporate America to found Twin Cities RISE!, a highly successful poverty reduction program. His personal success story and experiences create an essential guide to those in social sector looking for a boost in impact.

11. Switch: How to Change Things When Change Is Hard

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We all want to bring a change in the society, but are clueless about what and how. How do you  bring a change when you don’t have enough resources or authority?  This book by Chip Heath and Dan Heath tells you how you can overcome all the difficulties in your company, life and career to bring a change. The book is filled with many interesting and inspiring stories of companies and individuals who have managed to bring a change.

12. Making Good: Finding Meaning, Money, and Community in a Changing World

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Succeeding financially and also making a social positive impact is something a lot of people seek.  The book by Billy Parish and Dev Aujla tells how to achieve that. Making Good demonstrates a step by step how anyone can achieve can learn from everyday success stories by providing the skills and insight this generation needs to succeed.

13. Rippling: How Social Entrepreneurs Spread Innovation Throughout the World

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This book by Beverly Schwartz shows a model for change based on five proven principles that any individual or organization can apply to bring about deep, lasting and systematic change. These principles are explained by relating them to real life stories.

The book demonstrates how and when empathy, creativity, passion, and persistence are combined; significant, life-altering progress is possible.

14. The Solution Revolution: How Business, Government, and Social Enterprises Are Teaming Up to Solve Society’s Toughest Problems

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Poverty, hunger, corruption, infrastructure, there is a lot that is happening in society which hinders the progress of any society. This book by William D. Eggers and Paul Macmillan tells you how the business, government and social sector can come together to solve the biggest problems of the community. The book tells you the changing roles, the new players, solutions for a better life for citizen and how can we participate in the changemaking process.

15. The Power of Starting Something Stupid: How to Crush Fear, Make Dreams Happen, and Live Without Regret

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The book by Richie Norton explains how the smartest people in the world are not scared to do something stupid because it is that stupid thing that earns big profitable results and creates impact.  The book redefines stupid. The book teaches you to crush fear, overcome obstacles like lack of education, money and time. The book compiles various face to face interviews and success stories. The author explains how stupid is the new smart!

Know of more such interesting and insightful books? Write to us at contact@thebetterindia.com or leave your comments below. Also connect with us on Facebook and Twitter (@thebetterindia).

About the Author: Born with a hobby to travel, talk, express and write, Shreya gets to do all of that and is even paid for it! Interested in rural development and social issues, she dreams of actually bringing a change in society and writing a book of her own one day. When she is not preaching others about a better India she is busy watching movies and playing video games. Follow her on twitter: @shreya08

Find Some Tranquility And Inspiration In This Space That Allows Creativity To Breathe Freely

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Started in January 2013, ‘Our Sacred Space’ is a place which celebrates art. It was built keeping the environment in mind. Our Sacred Space hosts regular classes and workshops for Indian classical dance forms like Kathak, Bharatnatyam, Odissi, etc. and also for Yoga, Meditation, Ikebana, Carnatic music among others, for all age groups.

A civil and environment engineer, Nayantara Nanda Kumar returned to Hyderabad after living for 14 years in the United States. An Odissi dancer herself, Nayantara felt that there was a great need for creative spaces in Secunderabad. Thus the idea for Our Sacred Space was seeded in her mind.

performance, Our Sacred Space

A performance at Our Sacred Space in Secunderabad

We caught up with her asked her a few questions to know more about Our Sacred Space.

Q: When did you first think of Our Sacred Space?
The house I lived in, in Berkeley, had a studio. My Odissi dance teacher Smt. Jyoti Rout used to teach in that studio and a counselor who worked on conflict resolution held regular sessions there. These activities were going on when I moved into that house.

It was beautiful. As we danced, we looked onto a Japanese maple, a lemon tree with fragrant flowers, an apple tree with white and pale pink blossoms (and, later in the season, crunchy fruits), nasturtiums, lilies, yellow dandelions, a light pink rose creeper that covered the front and the roof of the studio and bloomed profusely. The landlady Eliza Cain, an artist and psychologist, had turned the large garage into a studio. A few times we had friends who would come and conduct workshops on Garba, hippy noodle dance, tribal belly dance, barefoot bhangra. It seemed a good use of space. We had birthday parties, bridal showers, baby showers, etc.

Then I moved back to Secunderabad. After my son turned one, I was planning to start working again. My dance teacher asked me to start a dance school, and I decided to include other activities that have touched me in my life, helped me and made me feel joyful.

Nayantara

Nayantara – the founder of OSS

Q: What are the changes you saw in yourself since the time you started building on your idea to the time it got executed?
I wrote out my vision for a creative space, in a Utopian situation, not limiting it with practical constraints. When I started I wasn’t sure if a dream could be turned into reality. I was going out on a limb, taking a chance and taking loans to enable me. I spoke to well wishers – chartered accountants, business people, and people running similar spaces to give me a realistic picture. Of course, the construction and execution was very strenuous, for a year and a half we worked every single day.

Many people came by like angels and helped in their own ways, many doors opened unexpectedly. When problems came up, I found we had more strength than I knew we possessed. Over and over again, I’ve been shocked by how, what was only a dream and seemed impossible, took shape and form in reality. Now I feel less fearful and more optimistic when I plan. I feel intention is everything and we should keep re-examining our intentions.

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Building OSS – a labour of love

Q: What/Who has been your biggest inspiration in thinking of OSS?
My mom.

Q: What’s the best part of your day at OSS? And, how do you manage your family life and life at OSS?
I love seeing people engrossed in what they are doing. Sometimes, there are 20 people of different ages in a class and there is complete silence, stillness. But they’re working, “following their bliss”. I also enjoy it in the mornings, during yoga, when the air feels fresh and there is barely any daylight. Late in the morning, when my son plays in the sand, I sit quietly. I enjoy my dance class. It’s very fulfilling, I have beautiful students.

Managing family life and life at OSS – I am still trying to find a balance, so I can give Our Sacred Space, my family and friends and myself sufficient time and energy.

Nayantara with her son

Nayantara with her son

Q: You accommodate almost all forms of art in the space, from dance to music to painting to theater. How do you manage organizing events on a weekly basis?
When I come across things that interest and inspire, I ask the practitioners if they would like to share their knowledge at Our Sacred Space. These days a lot of people have been coming by, which is great. I put out the intention consciously. I don’t always try to populate the calendar. If there are gaps, it’s ok.

Q: And, do you find time for your own self after this?
For many years I had time for myself and long periods of introspection. Since last one and a half year, it has been the opposite. There has been a lot of work and interaction with people. I felt it was necessary to get Our Sacred Space started. Now, I’m trying to find a healthy balance.

Q: How receptive are people about classical forms of arts?
Most people who come in don’t seem to feel a connection to classical arts and seem to feel it’s old-fashioned and stuffy. I didn’t realize this earlier. When I taught or performed Odissi in the US, people were very touched by it, enjoyed and responded to it from their hearts. Even people who knew little about India, knew little about dance or classical music, would respond spontaneously. I feel Odissi has that quality. I’ve enjoyed Odissi more than words can say. So I expected that a lot of people would enjoy classical dance and music which have origin in this country. But that was not really the case.

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Mooki, a dance theater performance by contemporary dancer Veena Basvarajaiah’s troupe from Bangalore.

Q: What is the initial reaction when people first visit OSS?
I think it’s people who resonate with OSS who usually walk in. They are curious and surprised and excited to see the space.

Q: Why did you think of Secunderabad to start OSS and not its twin city – Hyderabad?
I’m from Secunderabad. Over the years, I’ve had the opportunity to be a part of spaces that were inspiring, supportive of creativity, where you could be yourself and explore your potential without needing to prove anything, where you didn’t need to compete to succeed, just flow and enjoy, explore, grow, enable, discover. I feel there is too much competition here these days and I feel it is a waste of energy and a drain on life force. I feel that there is a need for the kids and the adults in the area to have access to affordable creative spaces which offer healthier alternatives.

Q: Some things that you learnt from the energy flowing around you amidst so many creative people you interact with daily?
Creative energy is limitless. I feel that there are far more creative people than you usually estimate. Many people are working quietly and passionately. I feel the intention behind any art or behind any activity is conveyed to its viewers.

Q: Your philosophy of engaging people and let them be without the spirit of competitiveness is very relaxing and soothing. But today, when everyone wants to prove or win something, how do you facilitate this philosophy especially in the urban competitive mindset? Putting it in simpler terms, how do you encourage people to engage their senses by being at peace and not engaging them in any contests, etc.?
I think given a choice, by human nature a lot of people will choose to be free from competition because it feels better and it releases so much more energy for creativity. You enjoy each other’s creativity so much more, the journey becomes more enjoyable.

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A grandfather and grandson playing in the sand

Q: Last question, if you had a chance to recreate OSS in any other part of the city or state where would it be and why?
I think it can be recreated anywhere. You just need to pour in your time, efforts and love.

Thank you Nayantara!

To learn more about Our Sacred Space, check their page: https://www.facebook.com/OurSacredSpace | Web site: http://oursacredspace.in/

Author: Nivedita (also known as Divenita Er) works in the Publishing Industry at Hyderabad. She is also a part-time journalist and a published poet. She blogs at nnivedita.com.
Editing: Shruti Mehrotra

The Young Rural Entrepreneur Who Is Helping Hundreds Of Farmers With His Low-Cost Innovations

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The real heroes live among us, but they often go unnoticed till their efforts are finally recognized. They don’t make a fuss about how difficult life is, rather they find solutions to those same problems that are driving everybody crazy. They don’t look for excuses behind a failiure, rather they work extra hard to make sure they overcome the challenges.

Santosh Kaveri from Belgaum (Karnataka) is one such hero. He would walk 10 kms every day to attend school. The weak economical condition of the family did not stop him from dreaming big and making a difference. He started working at the farm at a very young age but made sure that his studies weren’t affected. He would get up early to work at the farm before attending the classes and managed to get himself into college.

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Santosh Kaveri

Always wanting to be an entrepreneur, Kaveri enrolled himself for LEAD programme at Deshpande Foundation to bring his ideas to shape.

“I always believe that problems give me an opportunity to innovate and help others,” says Kaveri. He had an agricultural background and always noticed various problems which the farmers faced from the grassroot level, thinking of ways to help them through his innovations.

Brake System For Bullock Cart

Even today, many farmers use Bullock cart to transport goods from one place to another. Most of these carts do not have a proper braking system and are mostly stopped manually, which is painful for both the ox and the laborer. Previously, the carts were controlled by using a rope which was inserted in the nose of the bull and it was very painful to the animal.

Kaveri came up with a simple innovation to control the cart without harming the bulls. The brake liner is attached to the thread which is controlled by the driver. The brakes are in driver’s hands and work in a similar fashion to those on a bike.  The driver can control the brakes even by sitting at a height of 5 feet. This system comes in handy at the time of loading, riding on steep slopes, going uphill and turning at a short radius.

See how it works-

Carrot Cleaning Machine

Ever since he was a child, Kaveri saw the struggles the farmers had to face to clean the carrots and make them look appealing to the customers. Cleaning one quintal of carrots required the efforts of 12 people. “I started thinking about the problem and then we noticed a washing machine and thought that the same concept can be applied to develop a carrot cleaning machine too,” Kaveri says.

Kaveri had no experience in engineering but had a strong determination to innovate the machine. After 11 failed attempts, he finally managed to develop a Carrot Cleaning machine which could clean one quintal of carrots in just 15 minutes with the help of only two people, which is far less effort required than the manual cleaning process.

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The carrot cleaning machine that is based on the concept of a washing machine

Picture Source

The machine runs without electricity and requires very less water.  The cost of the machine depends on the capacity. One quintal capacity machine costs around Rs.6,000-Rs.7,000. The machine is now helping hundreds of farmers across 10 villages.

“This innovation has changed my life. Earlier I was just Santosh, now many people know me,” he says.

Hot water without geyser

Another of Kaveri’s inventions helps us save the amount of gas we consume for our everyday needs. The Eco Hot Water Coil, is a stovetop which performs two functions at a time. It boils water for cooking and simultaneously collects it for bathing. The device is already functional in various hostels in and around Belgaum, and they claim that this machine saves them around Rs.1,000 per month. “I want to adapt this technology to domestic use,” Kaveri says.

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He was awarded “Best LEADer” by Ratan Tata in 2013.

“I have learnt a lot in this journey, the confidence that I have gained is precious. I would like to take this to the next level and develop more such machines to help people at grassroot level,” he says.

While most of us just wait for a college degree and work experience, this guy has proved himself without such luxuries. Kaveri’s story clearly teaches us a lesson. A lesson of dedication, hard work and self-belief. More such changemakers, and we will see a totally different, undiscovered side of India!

Thanks for the story tip: Vinod Kumar S

Like this story? Or have something to share? Write to us: contact@thebetterindia.com, or connect with us on Facebook and Twitter (@thebetterindia).

About the Author: Born with a hobby to travel, talk, express and write, Shreya gets to do all of that and is even paid for it! Interested in rural development and social issues, she dreams of actually bringing a change in society and writing a book of her own one day. When she is not preaching others about a better India she is busy watching movies and playing video games. Follow her on twitter: @shreya08

How Rickshaw-Puller Dharamveer Singh Became A Successful Entrepreneur Through #Innovation

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You might have heard stories of real hard work and determination being the cornerstones of success. Here you get to meet Dharamveer Singh Kamboj, who will confirm that belief for you. Read how he went from being a rickshaw-puller in Delhi to a successful entrepreneur with turnover of Rs. 40 lakhs, through sheer brain power!

“Sangharsh hi sabse badi kaamyaabi hai. Agar badhna hai to peecche mud kar nahin dekhna hai.”

(The strength to struggle is the greatest success. There is no looking back, if you want to move ahead in life.)

This is not just some idealistic romanticisation, but a truism by which Dharamveer Singh Kamboj lives by. Born in 1963, Dharamveer is the youngest among five siblings. Always inquisitive by nature, his mother also inculcated in him a love for nature. He learnt about herbs by a holy man who visited their village, and while working as a rickshaw-puller in Delhi, where he used to ferry passengers dealing in herbs.

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Dharamveer Singh, with his innovation – a multi-purpose fruit and herb processing machine

Genesis of the Multi-Purpose Machine

In 2004, Dharamveer got the opportunity to visit aloe vera and amla processing units in Rajasthan, along with a group of farmers, through the Department of Horticulture, Government of Haryana. He got interested in the business. However the exorbitant cost of machinery deterred him.

Instead of backing out, he decided to develop his own machine. In April 2006, Dharamveer was ready with the first prototype of the machine, which was used mainly for extraction of aloe vera juice. He further modified the machine and transformed it into a multi-purpose machine for processing several herbs and farm produce.

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The multi-purpose machine which can process a variety of fruits, herbs, vegetables and even flowers

Multi-Purpose Processing Machine

The multi-purpose processing machine is a portable machine, which works on a single phase motor and is useful in the processing of various fruits, herbs and seeds. It has features like temperature control and condensation mechanism which helps in the extraction of essence and extracts from flowers and medicinal plants.

The machine is a cylindrical container made of food grade stainless steel having an opening (with lid) at the top to feed the herbs, and an outlet at the bottom to collect residue. It is powered by an electric motor whose power depends on the capacity of the machine. It is also equipped with an oil jacket outside the main chamber to prevent direct heating of the herbs.

This machine is unique as it has the capacity to process a wide variety of products without damaging the seed of the fruit or vegetable. It can be used for processing mango, amla, aloe vera, tulsi, aswagandha and flowers like rose, chameli, lavender.

The multi-purpose machine is available in two models with juice extraction capacity of 50 kg/hr and 150 kg/hr.

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Dharamveer demonstrating amla processing in the multi-purpose machine

Innovation Diffusion

Dharamveer is supported by NIF-India and GIAN North for value addition and business development under the Micro Venture innovation Fund (MVIF) support. A patent application has been filed in his name for the multi-purpose machine. NIF-India has also engaged a designer to improve the usability and aesthetics of the machine.

Relying primarily on word-of-mouth, Dharamveer has sold his machine in many states of the country and also exported one to Kenya. He has given employment to over 2 dozen women in the village who engage in producing and selling processed amla and aloe vera products made by using the multi-purpose machine.

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The new design of the multi-purpose machine

Through his sheer hard work and determination, Dharmaveer has gone from being a rickshaw-puller to a successful entrepreneur with an annual turnover of 40 lakhs. He was awarded the NIF-India Haryana State award for his innovation.

Dharamveer is one among 5 members who have been selected for the inaugural “Innovator in Residence” program of the President office launched by the Honorable President of India, Shri Pranab Mukherjee on his birthday on December 11, 2013. He is currently staying at Rashtrapati Bhavan from July 1 to July 20, 2014 and is being mentored by the office of the President House!

Here’s a video that takes you through Dharamveer’s success story:

For any enquiries regarding the machinery or its technical specifications, please get in touch with NIF-India at bd@nifindia.org.

Like this story? Or have something to share? Write to us: contact@thebetterindia.com, or connect with us on Facebook and Twitter (@thebetterindia).

About the Author: Rahul Anand is interested in social innovation, enterprise and social impact. He is co-founder of Bloodaid

7 Students Discussed India’s Agricultural Woes In College. What Followed Was A Revolutionary Idea.

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These seven first-generation farming entrepreneurs believed in revolutionizing agriculture in India. A random discussion on agriculture problems of India ended up in the ground-breaking idea of Bombay Hemp Company. From shattering perceptions to bringing hemp into the mainstream crop market, there is a lot this team has done to innovate in the agriculture sector. "We’re a bunch of daydream-loving, science-fiction-believing and utopia-yearning change makers; we literally think we can change the world, well, at least for many people." One fine day in 2010, seven students from Mumbai University started a discussion on the need for innovative solutions to the myriad problems that plague agriculture in India. One of those friends stumbled upon the Australian industrial hemp ecosystem and the wonders it has done for local economy and communities.

That is when they were convinced that the hemp super crop has immense potential, especially in a country like ours.

[caption id="attachment_20751" align="aligncenter" width="640"]The team. Top row left to right: Chirag Tekchandaney, Jahan Peston Jamas, Sanvar Oberoi, Delzaad Deolaliwala. Bottom row left to right: Yash Kotak, Avnish Pandya, Sumit Shah. The BoHeCo team. Top row left to right: Chirag Tekchandaney, Jahan Peston Jamas, Sanvar Oberoi, Delzaad Deolaliwala. Bottom row left to right: Yash Kotak, Avnish Pandya, Sumit Shah.[/caption] They set out on a three year long research stint involving extensive farm visits and explorations to uncover Indian agriculture’s fundamental problems, and a skill building spree of attaining real world experience and learning by working with some of the best Indian enterprises so as to make themselves capable to achieve their dream. The Bombay Hemp Company was then started by these seven first-generation agriculture entrepreneurs with a vision to unleash the potential of natural fibres to sustainably strengthen rural economy, transform Indian agriculture, provide livelihood opportunities, enable human development and innovate models of sustainable natural resource management with positive ecological impact. "Finally, after preparing for BOHECO for three years, we set up operations on the 19th of January, 2010, out of a tiny but cozy administrative office in Mumbai, continuing most of the work across the spectacular varied agriculture fields, geographies and rural hinterland of India," Sanvar Oberoi, one of the co-founders of BOHECO, says.

How does it work?

[caption id="attachment_20753" align="aligncenter" width="960"]Hand made exotic Hemp Honey + Body Care products. Hand made exotic Hemp Honey + Body Care products.[/caption] From the very beginning the team recognized the difficulties they are going to face, being the only industrial hemp company in South Asia. Since it was such a raw and unexplored space, there was a mammoth responsibility on them to create the larger ‘Indian Hemp Ecosystem’. They are working to engage with all six primary stakeholders of the ecosystem: 1. global hemp companies & alliances, 2. government & policy makers, 3. scientists & research organisations, 4. local farmers & rural communities, 5. industry, private enterprises, entrepreneurs, partners, supporting organisations & collaborators and 6. customers & consumers. They decided to connect four concepts: LAB – FARM – MACHINE – MARKET, with the aim of creating a business that connects the benefits for local farmers and industry with reformation of agriculture in India.
"The challenge we are cognizant of is the fact that we as a business are not yet capable to innovate in laboratories, develop best cultivation methods or create processing machinery. But what we can do is fulfill the need for, and be, a unified, organized effort to create a confluence and an ecosystem for various stakeholders to collaborate, deliberate, co-create and develop," he says.
They act as enablers and facilitators to set up and develop the entire industrial hemp industry and ecosystem in India at both, the central and state level. With the vision to reform agriculture in India and its role in the economy, uplift the socio-economic standards of farmers, boost efficiencies of local industry, enable global research and innovation and provide society with cutting edge ecologically sensitive products. They work in collaboration with various public and private organisations which range from research institutes, government bodies and NGOs.
"Our final aim is to create a self sustaining high yield: high value agricultural industry that involves a value chain of farmers, processors, packaging companies, marketers & customers," Oberoi says.
As an organisation BOHECO is open to various kinds of collaborations ranging from interested private players, organisations & other research institutes. As industrial hemp is a versatile crop, its utility can differ from region of growth to availability of processing machinery. "Our team is well equipped to take up trial studies in various tropical and sub-tropical areas. We are open to partnerships in order to promote the growth of this high-value commodity," he says. They work very closely with their governmental & non-governmental partner organisations to engage local farmers and women artisans from the rural communities. The male members collect the raw fibres of organic hemp, nettle and other natural fibres from the wild cultivation and/or planned cultivation as the case maybe and the women artisans then separate and process them into gorgeous yarns and fabrics.

Hemp for all needs

The team's passion and unmatched interest in bringing hemp in the market made them invest their personal savings to start the company. They have been bootstrapping their way through the past two years, surviving on product sales.
"We’ve decided to begin by catering to the most basic needs of man: food, clothing & shelter," Oberoi says. They now have a wide range of handloom & powerloom yarns & fabrics with blends of organic hemp, nettle, cotton, silk and wool. Recently, they launched their in-house haute couture fashion label: ‘The Hemp Couture – THC’ with a limited collection of ‘The White Organic Hemp Linen Shirts’.

Make it a fashion statement

Edit-8 "As a fabric, hemp provides all the warmth & softness of a natural textile but with a superior durability seldom found in other materials. Hemp is extremely versatile and can be used for various products such as apparel, accessories, shoes, furniture and home furnishings," says the team. ‘The Crisp White Organic Hemp Shirt’ is their limited collection of premium high fashion shirts for both men and women made organically from 100% hemp. Hand produced by local artisans as a means of sustainable livelihood, the raw hemp has been beautifully crafted into amazing crisp shirts which cannot be ignored.

Eat hemp for a different kind of high

Edit-2 In food, they partnered with one of the world’s largest hemp foods companies to bring edible organic hemp seeds, hemp seed oil, hemp proteins & hemp flour to India. The seed of the hemp plant contains some of the most balanced and richest sources of oils on the planet.

Hemp for a greener abode

[caption id="attachment_20756" align="aligncenter" width="960"]Biocrete – World’s Greenest building material for a sustainable future. Biocrete – World’s Greenest building material for a sustainable future.[/caption] As far as shelter is concerned, they have collaborated with some of the leading expert organisations, private enterprises and farmers to create the world’s greenest building material: hempcrete & biocrete walls, bricks and blocks. These are still being fine-tuned and customised for India’s different climatic conditions and will be commercially available next year. They are hoping to now find the right partner investors and organisations to market these products.

The challenges

The company, being the first-of-its-own-kind, faces many challenges. Public perception of the wondrous industrial hemp, because of the misunderstandings with recreational cannabis and marijuana, is the biggest challenge they have to face. It is hard to convince people about the other uses of the material. Limitation of financial and other resources to pursue all activities with the intensity and degree that they would have liked is another challenge that the team has to struggle with. Also, due to the limited supply of raw hemp fibres, because the low-THC hemp seed for India is still being developed, for the short term they are forced to work with only the existing low-THC wild hemp. Apart from that, non-existent supporting industrial hemp ecosystem also hampers the smooth functioning of the company.

Getting the government on board

The government has been very supportive and receptive of both the idea of hemp and BOHECO’s role. "India very clearly understands & distinguishes between the industrial use of low-THC hemp for its fibre & seed purposes and recreational cannabis and marijuana; the same is reflected in our national acts, policies and directives too," Oberoi says. However, due to lack of scientific research into creating consistent and homogeneous breeds of low-THC hemp seeds and lack of interest by private enterprise, India sort of slept through the global wave of industrial hemp from the 1980s.
"We are very impressed by the Indian bureaucracy across all central and state ministries and bodies. Their high interest levels, hands-on engagement and support all through the journey has helped in breaking pre-conceived notions, beliefs & popular myths of their laggard nature," he says.
"In fact, we are now are taking the active public-private partnership model as a primary approach for our projects," Oberoi says.

The future and scaling up

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"We’ve surely come a fairly long way since 2010 at a time when we were lost in policy clarifications, law interpretation and wondering why no one else had worked with hemp in India at this scale already to a much more advanced stage of research and truly paving the way for the entire industry," Oberoi elaborates.
From a very macro point of view, they want to cause large scale societal change in realigning our otherwise misconstrued social pyramid to place our rural communities, farmers and women artisans at the very top for the sheer respect and standing they deserve. Economic, environmental & human development are tools they want to use to truly create that fundamental change and they’re learning to differentiate their decisions from the typical startup way.
"One example is our persistence in research and development right from our bootstrapping days in order to truly be a company with innovation at its core, not just with the products but across the board with everything related to the company," he says.

Their two cents

"Oh, only one: you could set up your company in agriculture or technology or any other industry of your choice but always from the very beginning, design the company to cause creative disruption and paradigm changes to your field, with all motive trying to enable positive social, environmental and economic impact," advises Oberoi.
Know more about BOHECO and their amazing work. Mail them to- info@boheco.org or check out their website.

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Not Just an ID Card – 4 Fantastic Ways the Aadhaar Card Could Make your Life Easier

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From helping you get your driving licence without standing in a queue to ensuring that no one impersonates you when taking an exam, the simple Aadhaar card can revolutionize identity verification in ways you cannot imagine. Got your Aadhaar card? Is it safely tucked among the many other cards in your wallet, not to be used until you have to show an ID proof in a train? Or sometime when you need an LPG connection, maybe? The Aadhaar card was introduced with a view towards Indians having just one card with a Unique Identification (UID) number, which would serve as proof of identity and address all over India. These UID numbers, along with individual biometrics, are saved in a central database.

While for many of us getting the Aadhaar card is just a compulsory procedure to be followed in order to have an alternative form of identification, in the eyes of over 5000 techies, tech enthusiasts, students, and professional hackers from all across India, the online Aadhaar hackathon was an opportunity to use technology to create wonders.

aadhar
Photo source: Wikipedia
And wonders are exactly what came out of this two-day competition. Earlier this month, over 1600 teams participated in a hackathon to come up with some very innovative ideas developed around the Aadhaar card. Here are five of those ideas, which demonstrate how easy having the card can make daily life activities. But before we move forward, a quick look at how a hackathon works (for those of us who have a hard time understanding technology and the minds of tech lovers). How it works – The teams in the event were required to build products around the themes of payments, productivity, government benefits, financial services, fast moving consumer goods, and healthcare. The aim was to prove the successful use of the Aadhaar APIs (Application Program Interface), which were already provided to the contestants. These APIs included information such as biometric authentication, biometric eKYC, and demographic authentication, among others. Hence, in simple words, using one or more of these existing Aadhaar APIs, developers had to build their own products.

And here is a glimpse of the brilliant results.

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Photo only for represention  - Flickr
1. True Scholar: This was the winning app, and a completely deserving one at that. All the students out there who are planning a Munna Bhai MBBS kind of stunt to make a professor sit for their next online examination, beware! With this app, Anantha Padmanabha from Bangalore will surely not let anyone do that. By using the Aadhaar API for verification of identity, this app can prevent impersonation during exams. Additionally, it provides a central database for exam results and online registrations for examinations. 2. Aadhaarical: Not carrying around a bundle of all your car related documents might soon be commonplace. With this innovative app which received the 2nd place in the competition, people can drive around without those documents and a complete verification, if required, is possible via the Aadhaar card itself, in real time. Along with this, a list of other uses follows – it provides for easier reporting of vehicle theft, car towing notification, can help track missing vehicles, and can also be useful in challan issuance. The team members who came up with this idea include Pankaj Chhabra, Supriya Saini, Ishrat Khan, and Sachin Arora from Delhi. 3. Aadhaaric Licence: This one basically helps people obtain their driving licences without going through those long queues and endless waits - a hassle free online procedure using just an Aadhaar card. The team members include Sumanyu Soniwal, Shubham Gupta, and Soubhik Saha. Sumanya, who is very happy with the thought that the government is taking up such initiatives to contribute towards technological advancement, says the app will make the verification process a lot easier. 4. Samaadhaar: This app, by a team from Bangalore, has been built with the aim of connecting people who do not have access to the internet across India, to products and service providers – it is basically a social marketplace for non-internet users. With just an Aadhaar card - Dawar Dedmari, Brijesh Masrani, Mahendra Liya and Manan Saleem Beg - plan on taking the market to places where the internet cannot reach. A total of 11 such ideas were shortlisted for the final presentation at the hackathon, which was conducted by the Unique Identification Authority of India (UIDAI), in collaboration with venture capital fund AngelPrime, tech firm HackerEarth, and IT industry body Nasscom. As for how these apps and ideas will help in the real word, Pramod Varma, chief architect of technology to UIDAI, told The Hindu - “If the idea is sticky enough, they will get support from a network of investors, mentors and industry experts to convert these ideas into start-ups.” Similarly, Sanjay Swamy, Managing Partner, AngelPrime, is of the view that, “Many of the participants will convert these innovations into business opportunities like start-ups and they may even get absorbed in private tech firms as products.” Given the excitement that was evident in the voice of one of the participants, Sumanya, it is clear that such initiatives should not only be sustained but should be taken to the farthest corners of the country where bright minds are looking for just a single opportunity to create ripples of innovation and change.

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An American Who Fell in Love With India is now Bringing People From Across the Globe to Work Here

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Troy Erstling came to India for a six-month internship but never left. Not only did he find his happy place in India and start a company here, but he is now bringing young professionals from across the globe to India to take up great jobs. We’ve often seen people from India go abroad to study and find jobs there, only to never come back home. But here is an American who came to Bengaluru two years ago, only to fall in love with the city and never go back.

This is the story of Troy Erstling, a 26-year-old incredibly joyful young man, who not only made India his home but is also bringing NRIs and foreign professionals to work in the country.

[caption id="attachment_32939" align="aligncenter" width="2048"]Troy Erstling helps people from abroad find good job opportunities in India. Troy Erstling helps people from abroad find good job opportunities in India.[/caption] Troy finds them full-time well-paying jobs, not just volunteer work and internships, in various tech start-ups and other companies in Bengaluru and elsewhere.
“There is a talent deficit in some sectors like marketing and advertising, design, and even tech. Though Bengaluru has an abundance of people in tech and IT, there is still a huge demand that is never completely filled. And then, in other parts of the world, there is a talent surplus which can be used to fill gaps here,” says Troy.
The idea of finding good job opportunities in India for foreign candidates and even Indian-origin people who want to return to India to reconnect with their roots, gave shape to BrainGain, Troy’s recruitment company. Started in 2014, BrainGain has already recruited 15 candidates from seven countries, including the US, China, Spain, France, South Korea, Poland, and India. For every person hired through BrainGain, the recruiting company has to give 15 percent of the candidate’s first year salary to BrainGain. The services of BrainGain are absolutely free for the candidates, of course. “The idea is to get people out of their home countries and give them exposure in working in a foreign country,” says Troy.

The beginning

[caption id="attachment_32938" align="aligncenter" width="722"]Troy keeps himself busy by trying his hands on many things for fun. Troy keeps himself busy by trying his hands at many things for fun.[/caption] Though Troy became a businessman just a year ago, he had business instincts all along. He would sell Pokemon cards as a kid and sometimes even his father’s merchandise. He was just nine when he went on an eight-week long residential camp all by himself. He loved meeting new people (and still does), and wanted to explore opportunities across the globe. His travels first took him to South Korea where he taught English to kids, before finally bringing him to India. Troy got a six-month long IDEX fellowship in Bengaluru, a professional fellowship program connecting young leaders across the globe with social enterprises in emerging markets. This gave him the opportunity to work with Zoomcar, a car rental company. He worked with them for about a year before finally taking the plunge to start BrainGain. “It wasn’t easy. I didn’t know anything about running a recruitment company. But I had made some good contacts here. I approached a large number of companies before finding 15 that were willing to hire foreign candidates,” he says. He asked them what kind of talent they were looking for, and based on their responses, started to look for potential candidates. Troy went back to the US and got in touch with big business schools like Harvard and Cornell, where he found some students who were willing to work in India.
“I was surprised actually. I thought people would be reluctant to come to India but that wasn’t the case at all. The candidates were excited to shift here; they cared more about the job profiles that I was offering them. So it became a big responsibility to find them good jobs,” Troy says.

Adapting to India like a boss

[caption id="attachment_32940" align="aligncenter" width="900"]Troy's company Brain Gain is soon scaling up. Troy's company BrainGain is soon scaling up.[/caption] Apart from BrainGain, Troy enjoys doing several other interesting things to keep himself busy -- including becoming an emcee, doing voiceovers for animation movies, and even playing Santa! Troy has become more and more fond of India, and more comfortable with his environment too. This shows in the way he takes care of the new candidates coming in. He welcomes them by picking them up directly from the airport and then taking them to the famous MTR for an authentic south Indian breakfast. This is followed by some basic shopping. From taking care of their accommodation to helping them easily find all basic necessities, Troy is always there to make sure the candidates have a smooth stay here. His phone does not stop buzzing from several messages asking him for his expert advice on various matters – everything from bed bug attacks to cries for help on being locked out of the house! Troy’s efforts have not only imported some great talent for Indian tech start-ups, but have also given a chance to people to experience a country they never thought they’d live and work in.
“It has also helped in changing their perception about India. One girl that I hired was reluctant to come here at first. Even her parents were worried about her safety, as they had heard about so many eve teasing cases in the news. But it’s been two months since she has been here and she couldn't be happier. Her perception of India has completely changed for the good,” he says.
It’s not just foreigners that Troy is bringing into the country. Some Indian-origin people who have never been to India, and NRIs who haven’t been back in the country since they left years ago, are also returning with his help. Apoorv, a 22-year-old boy, was one of his recruitments; he had never been to India despite the fact that he is of Indian origin. He was a computer science major and Troy helped him find a good job in one of the tech start-ups in Bengaluru. After two months of working here, Apoorv is now back in the US, but will soon return for his second stint in the country.

The future

[embedvideo id="nqcXoCpEFjY" website="youtube"] Troy plans to now get more people on board in different fields, not just tech start-ups. He has received applications from highly qualified professionals like mechanical and chemical engineers, scientists, financial analysts, and many more. “I am just not able to find the right types of jobs for them. I will now look for better job opportunities for all kinds of candidates,” he says. Apart from India, Troy has lined up two companies in Malaysia where he plans to send Indian talent as well, and their plan is to further expand developing economies. It is his vision to help people find a job outside of their home country, regardless of what country you are originally from. To all those looking to change the course of their lives, explore new places to live and work in, Troy says: “People don’t take the plunge, thinking they are not ready. The fact is you will never be ready. Even I am still not ready but I am doing it anyway and it has worked out well so far. You should just take the plunge if you believe in the idea.” To know more about BrainGain, check out his website.

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Despite Cerebral Palsy, He Rejected Jobs under Handicap Quota to Found 2 Startups

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From being diagnosed with cerebral palsy and dyslexia to becoming the founder of two successful companies – this is the journey of Ajit Babu.
“I have never felt different. I think that conditions like cerebral palsy, dyslexia, or whatever the special abilities of a person are - they are all overrated. It is you who makes them specially abled. And nobody did that to me. When I woke up in the morning, I was told – get out, make your money, come back, and eat. I did not have much of a choice and I took what I had. That’s it. I don’t know how to put it in a fancy, inspirational way,” says a smiling but matter-of-fact Ajit Babu.

Meet this 26-year-old entrepreneur, a man living with cerebral palsy and dyslexia, who is, despite what he says, an inspiration to many.

[caption id="attachment_37007" align="aligncenter" width="1500"]ajit1 Ajit Babu[/caption] Today, after fighting many odds, Ajit is the founder and CEO of a company called LifeHack Innovation. He also has two other start-ups to his credit. But ask him about his journey and he does not see anything special in it. This young man has the same pragmatic and realistic attitude towards life as he does towards his health conditions. Born in Bangalore as a premature child in 1989, Ajit was diagnosed with cerebral palsy – a condition that leads to movement disorder, and dyslexia – a learning disability. But Ajit never let these disabilities define him. From being a curious child to a successful entrepreneur, his has been a very eventful life. It all began at the Spastics Society of Karnataka, the NGO where his condition was diagnosed. This organization, which works for the welfare of persons with neuro-muscular and developmental disabilities, helped Ajit’s parents understand their child’s condition and how they were supposed to deal with it going forward. While growing up, Ajit developed a keen interest in writing and journalism. So, after finishing school, he went on to study at Kristu Jayanti College in Bangalore.

However, because of his dyslexia, he had a tough time coping with some of the subjects and had to eventually drop out of college.

ajit2
"I started working at a call centre after dropping out. I actually worked in around 10 odd call centres in Bangalore," says Ajit, who just kept moving from one job to another. "The main reason I was job hopping was because I used to reach a saturation point very soon…At one time, I was with a firm where I was earning well and the job was very challenging. But I got bored with that too. So I finally decided to start something on my own."
By this time, Ajit already had some experience with writing, and with theatre and direction as well. In 2009, he joined hands with a friend and started an advertising company called Dream Click Concepts – his first entrepreneurial venture. While he was working with Dream Click, Ajit got involved with another start-up founded by his friend and helped him learn the concepts of marketing. In addition, he started giving motivational speeches at colleges about start-ups and the basics of marketing and sales. Ajit’s family, however, was not very happy with the fact that he kept quitting well-paying jobs one after the other. His father, a central government employee, advised him to take up a job with the Railways or the Postal Department under the handicapped quota. But Ajit had different plans. “I hated being treated differently. I did not want anything involving sympathy,” he says.

It was after the Nepal earthquake this year that Ajit got the idea for his next start-up.

ajit3
“It was that one thought – how easy it would have been to rebuild the entire nation had it been more dependent on renewable energy – that motivated me to start,” he says.
And thus came about LifeHack Innovation, a company that focuses on bringing renewable energy into the everyday lives of people.
"If you look at renewable energy today, the first things that comes to mind is that it is something very complex. But in the current scenario, it is required – not just to save mother earth and the other fancy stuff that people say, but to save ourselves." And in Ajit’s view, the only way to do this is by making renewable energy a part of everyday life. "Take any existing gadget and make it with renewable energy," says Ajit.
Beginning without funds was a challenge but, fortunately, once he discussed the idea with his friends they were excited enough to get behind him. About 15 to 20 of his friends crowdfunded the required sum of Rs. 7-8 lakhs and Ajit was able to use it to set up a five-member team and get started.

Right now, his company is concentrating on one gadget only – a portable power bank that will run on solar energy, wind energy, and will also be chargeable with electricity.

Explaining the concept behind this device, Ajit says “Many people carry portable power banks these days. But a power bank takes 6-7 hours to charge. Most of the time, people don’t have charge in the power bank only. If I have so much time to charge my power bank, why won’t I charge my phone instead?”
And so, Ajit decided to build a power bank that would run on an efficient solar panel, which is affordable and can be charged quickly for a longer time. But that was not enough. Ajit thought of the various factors that could prevent a solar powered device from getting charged – like lack of sunlight for many days in a row. So he added a ‘jugaad’ (the literal Hindi translation of life hack). The power bank would now also have a small fan, mounted outside the device, and the energy generated from it with the help of wind energy would be used to charge the device. Lastly, the device would have the option of being charged electrically as well. The power bank is currently in the manufacturing phase and will be available in the market by the end of this month.
“I am dyslexic. I have a problem with understanding many concepts but once I am interested in something I put in all my effort to find out more about it,” says Ajit.
Ask him about the future and he lets you know he is ambitious: “LifeHack for me is just the beginning. I have a lot of other start-ups in mind. I will start them all one by one. And I am also working on a book. I will study to complete my journalism too. As far as the future is concerned, I have just one thought in my head – as much as I hate being called specially abled, I have always been treated so. So why not show the world what a special guy can do?” Grab your chance to meet Ajit Babu and many more such inspiring personalities at India Inclusion Summit 2015. Register here. You can write to Ajit at ajit.babu@outlook.com.

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Gold and Silver Are Passe. Try Jewellery Made of Wood, Terracotta, Papier-Mâché & Jute Now!

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Wood, terracotta, ceramic, beads, papier-mâché, jute, bamboo and more - several options of hand crafted jewellery in natural materials are available today. Here are some Indian designers who are constantly experimenting and coming up with fresh, beautiful and colourful designs. Jewellery holds a very special place in a woman’s life, whether they are heirlooms passed on from a grandmother to her granddaughter or specially bought to mark a memorable occasion. As Ann Demeulemeester, one of the Antwerp Six, whose eponymous designer label is mainly showcased at the annual Paris Fashion Week, points out, “Jewellery is something that has to do with emotion. I had to find my own language in jewellery. It really had to be what I would love to have myself.” Nonetheless, whereas some of the carefully picked pieces may surely be timeless and close to one’s heart, it certainly doesn’t mean that every once in a while, one can’t try something new. So, how about setting aside those traditional diamond or gold ornaments and going in for some new-age stuff that can add that extra something to your oomph factor. Today, there are myriad innovative, hand-crafted options available in natural materials such as wood, terracotta, ceramic, beads, papier-mâché, jute and bamboo, among others.

And, not surprisingly, some of the best designs are coming from women jewellery artists.

[caption id="attachment_39244" align="aligncenter" width="960"]jewellery Designer Riddhika Jesrani owes some of her work’s brilliance to the cities that have inspired her and her collections.[/caption] Like Sejal Mody, a studio ceramic potter based in Mumbai, who has branched out into creating ceramic jewellery. At the recently-concluded Cerafest, a ceramic pottery exhibition in the city, her collection – that included pendants made from delicate, colourful ceramic noodles set into various shapes and dangling from bead and pearl necklaces, silk threads or even metal chains – was in huge demand. Even her cocktail statement rings with ceramic art pieces fixed on to wooden rings went off the shelves in no time.
“Be it the pendants or rings, ceramic jewellery suits special occasions and is good for daily wear as well. For instance, depending on the occasion, the size of the pendant could vary. If one wants to look all dressed up, one can go for the larger sized pieces. Incidentally, they compliment Western and Indian wear quite well,” elaborates Mody, who has studied Fine Arts from Mumbai’s Sir JJ School of Arts and then went on to do a course at Andretta Pottery in Kangra, Himachal Pradesh, to pursue her dreams as a master potter.

Another style that has caught the fancy of many, particularly those who generally prefer to dress up in an eco-friendly manner, is accessories made from terracotta.

[caption id="attachment_39241" align="aligncenter" width="965"]terracotta jewellery Over the last few years, several young terracotta jewellery makers have been constantly experimenting and coming up with fresh designs for earrings, neck pieces, bangles and cuffs.[/caption]
Photo Courtesy: Maitri Crafts
These combine well with outfits made from hand woven fabrics like khadi and silk. Over the last few years, several young terracotta jewellery makers have been constantly experimenting and coming up with fresh designs for earrings, neck pieces, bangles and cuffs. Bengaluru-based Deepti Lav is one of them. She sells her creations under the name of Maitri Crafts, which is Sanskrit for friendship and goodwill and “best expresses our desire to be associated with nature and its rustic products, made by the most natural way... by hand!”
Lav strongly believes that “Today’s generation is going back to nature. They all love natural jewellery. And I too always wanted to do something with locally produced handicraft. So, four years back I started Maitri.”

Soon after marriage, when she shifted base from Delhi, Lav discovered her love for making terracotta jewellery and got down to designing full-time.

[caption id="attachment_39240" align="aligncenter" width="994"]terracotta jewellery Today, experimental accessories are the to-go trend – they are eco-friendly, pocket-friendly and all out fun.[/caption]
Photo Courtesy: Maitri Crafts
According to her, “Bengaluru clay is very good for this kind of jewellery. Additionally, I source some from the neighbouring states as well.” She has several artisans from Karnataka, Kerala and Tamil Nadu working along with her. While she discusses and suggests the designs, the talented grassroots ‘karigars’ bring her ideas to life.

The best part? She has something for all kinds of customers as her earrings and necklaces are available from a modest Rs. 60 going up to Rs. 2,000.

[caption id="attachment_39242" align="aligncenter" width="1015"]Terracotta Jewellery Bengaluru-based Deepti Lav designs eco-friendly jewellery hand crafted by artisans from Karnataka, Kerala and Tamil Nadu.[/caption]
Courtesy: Maitri Crafts
Like Lav, Ramya, based in Kozhikode, Kerala, is passionate about making fine terracotta jewellery. In fact, this post graduate in bio-technology decided to make jewellery designing her full-time career after she had her first baby. Within a couple of years, her label, Prakrithi, has developed a worldwide clientele thanks to her traditional, fashionable and “down to earth” creations.

She ships them to customers based in the UK, USA, Canada and, of course, across India.

[caption id="attachment_39239" align="aligncenter" width="800"]terracotta jewellery Kozhikode-based Ramya has developed a worldwide clientele for her fine terracotta jewellery thanks to her traditional, fashionable and “down to earth” creations.[/caption]
Photo Courtesy: Prakrithi Creations
“The process is laborious but the special feature here is that each and every piece is crafted by hand and no moulds are used. In fact, they are completely handmade by me. I learnt the craft from a master in Bengaluru and till date I source clay from that city. I use different kilns in Kerala to fire the pieces and then I paint them in dramatic colours with acrylic paints. It’s really amazing to the clay being transformed into beautiful pieces of jewellery. My latest Theyam collection has been very well received,” says the designer, who retails through other online portals as well. Prakrithi sells between Rs. 100 to Rs. 8,500 per piece.
If beads and stones are more your thing then take your pick from Riddhika Jesrani’s vibrant works. Riddhika was born in Mumbai and raised in The Sultanate of Oman. The edgy and inventive combination of glass beads, stones, and vintage cuts, along with her exotic background come together to create distinctive and glamorous pieces. Indeed, this Parsons School of Design alumna’s namesake line owes some of its brilliance to the cities that have inspired her.

Her collections are currently available in major cities around India, apart from Muscat and New York.

[caption id="attachment_39243" align="aligncenter" width="850"]jewellery Riddhika Jesrani’s designs are an edgy and inventive combination of glass beads, stones and vintage cuts that come together to create distinctive and glamorous pieces.[/caption]
Courtesy: Riddhika Jesrani
Or walk into the nearest Bracialeto outlet – they are present in over 10 cities in the country – where you can have fun picking out murano glass, ceramic and silver beads, with which they will help you make your own pieces set in silver. The personalised lariats, anklets, and charm bracelets make for truly outstanding adornments. When it comes to lacquered, wooden jewellery, there is nothing to beat Channapatna’s wooden cuffs, thick bangles or the large beaded necklaces. This small town, located 60 kilometres from Bengaluru, is where some of the most interesting wooden accessories and toys are made. Sets, complete with a neckpiece and a pair of earrings can be ordered online from crafstvilla.com, shopclues.com or varnam.co.in. Some of the virtual stores, like thecraftzbazaar.com, mirraw.com and craftsandlooms.com, have a wide selection of regional favourites like mirror-work bangles from the Kutch region, rich papier-mâché necklaces from Kashmir, meenakari inlay work from Rajasthan, among others. If jewellery is one sure-shot way of reinventing one’s persona, then with all these ethnic, offbeat options at hand, it’s time to discover the new woman in you.

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Written by Surekha Kadapa-Bose for Women’s Feature Service (WFS) and republished here in arrangement with WFS.

Waste to Valuable: Used Flowers in Religious Shrines Are given a New Life by These 2 Friends

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Two friends in Kanpur were shocked by the amount of flowers that are dumped into the Ganges every single day, choking the river with pesticides and chemical fertilisers. They started collecting the flowers from temples and mosques in the city, and turned them into some brilliant eco-friendly products. Enter a temple, mosque, gurudwara or church in India and the first thing you’ll probably notice is the abundance of flowers at the place of worship. There are flower sellers at the entrance, flowers strewn all over the shrine’s floor, devotees receiving flowers in the form of blessings – there seems to be no limit. Ever wonder what happens to those sacred flowers once we are done with our prayers? According to many religious beliefs, flowers that are offered during prayers are sacrosanct and cannot be dumped into the garbage once they’ve wilted. This is one of the reasons why people prefer to discard them in rivers, lakes and other water bodies. But not many of us think about the fertilizers and pesticides that might have been used to grow these flowers, which then mix with the water and pollute it.

Ankit Agrawal and Karan Rastogi, two friends from Kanpur, had often thought of this issue. While growing up, the river Ganges had been an important part of their lives and it pained them to see it become increasingly polluted as the years went by.

[caption id="attachment_45330" align="aligncenter" width="1000"]organic products Karan and Ankit[/caption]
“Karan and I have been friends since childhood and some of our friends live abroad as well. Whenever all of us meet in Kanpur, there isn’t much to show them in the city. And when our friends see the river, their first reaction always has to do with how polluted it is. That was the starting point for our idea. Karan used to go to the temple every day and he would see the waste flowers being collected to be dumped in the river. So we thought of doing something to treat these flowers,” says 27-year-old Ankit.
According to him, every year, approximately 80, 00,000 tons of waste flowers are dumped into Indian rivers. So, Ankit and Karan started thinking of a way to convert these flowers into an eco-friendly business venture. They started research in 2012 and a brilliant idea had taken shape by 2014 after several experiments. In May 2015, they founded Helpusgreen with the aim of utilizing the disposed flowers and turning them into bio-fertilisers and lifestyle products. The duo picks up flowers from different places of worship every day – approximately 500 kg of them. Since they don’t have a factory, they divide the amount equally between themselves and take the flowers to their respective homes. The flowers are then mixed with organic cow dung and treated with about 17 natural components like coffee residue, corn cobs, etc. These help increase the nitrogen content in the end-product. After a few days, earthworms are added to the mix. These worms consume the mixture and lead to the formation of vermicompost after 60 days. In this process, earthworms ingest the organic waste and then excrete it in a digested form. The excreta, called worm cast, is a dark, odourless and nutrient rich material that works as a great soil conditioner. Worm casts or vermicompost is a ready-to-use fertilizer.

Karan and Ankit have named this product Mitti and it helps improve soil texture for the better growth of plants.

[caption id="attachment_45332" align="aligncenter" width="1000"]organic products Helpusgreen product range[/caption] While 80% of the flowers are used to make vermicompost, the rest are crushed and made into incense sticks and yajna/havan items.

For manufacturing these items, the duo has employed 85 women from different self-help groups in villages around Kanpur, thus providing them with a source of income.

  [caption id="attachment_45326" align="aligncenter" width="600"]organic products Women from self-help groups[/caption]

organic products

“The women take the flower dough home and work for about four hours a day. We don’t use any chemical fragrances to make these products. Everything is natural,” says Ankit.

organic products organic products Most temples and mosques in Kanpur have management committees that collect the flowers inside the shrines and put them in bins. From here they are sent to be thrown into the river. Helpusgreen collects the flowers directly from the places of worship. According to Ankit, 2400 kg flowers are discarded in Kanpur on a daily basis. But Helpusgreen is only in a position to treat about 500 kg flowers a day, collected from 13 temples and three mosques.

Another great feature of Helpusgreen products is that they use recycled packaging, made from discarded cartons from a liquor factory in Kanpur.

organic products Additionally, because they know people usually don’t throw away packets that have pictures of gods and goddesses on them, Ankit and Karan pack the havan/yajna items in seed paper that is embedded with tulsi seeds.

The discarded packets will grow into beautiful plants when they come into contact with soil.

organic products Currently, they are exporting most of their products to Switzerland and Germany. And they are also making them available on e-commerce websites like Amazon, Flipkart, etc.
“We have produced 1.5 lakh kg flower compost till now. My mom was the target customer for us in the beginning. We had decided to keep working on the products till she approved of them. And the best feedback came from her. She loves it,” says Ankit laughing.
While most of us leave it to the gods to take care of the flowers we offer up in places of worship, kudos to Ankit and Karan for turning at least a part of the offerings into such amazing and environment-friendly products. Visit here to know more about Helpusgreen. You can purchase these products here and here. Contact the founders at hola@helpusgreen.com.

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Did You Know Tyre Furniture Is the Rage in Hyderabad’s Govt. Offices? All Thanks to This Couple.

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This couple went searching for furniture for their new home. And ended up making bamboo houses for others. Now, they have moved on to manufacturing all things recyclable. Newlyweds Prashant Lingam and Aruna were out shopping for furniture to set up their new home when they realised the market is inundated with plastic, iron, and steel furniture. They decided they weren’t going to succumb to buying something commercial but would look for eco-friendly products. So, the Hyderabad-based couple did some research and found that bamboo furniture was very common overseas, although it wasn’t very popular in India as yet. Attracted by the idea, they started looking for manufacturers of such furniture – their search eventually took them to a far-off village in Tripura called Katlamara, on the Indo-Bangladesh border.
“This sleepy little village surprised us. There were artisans in this village who were highly skilled in working with bamboo. Though they had the skills, they were finding it difficult to sustain their trade due to lack of buyers,” says Prashant.
Sensing a future in the bamboo business, the couple decided to undertake an extensive tour of places where artisans make handicrafts and furniture from bamboo. “Our family and friends thought we were crazy. We had just been married for a year. Aruna dropped her PhD plans while I decided to take my focus away from my business. It was a big risk. But our hard work and research eventually paid off,” he adds.

In May 2008, the couple started Bamboo House India – a social enterprise that provides livelihood opportunities to marginalised communities working in the bamboo sector.

The Better India (56) The organisation practises fair trade and ensures artisans are adequately compensated for their time, labour and raw materials used in making each product. India is well-endowed with bamboo. It grows on millions of hectares of forest as well as private land. Since it is a grass, the plant is not killed when it is cut. Instead, it grows back. Bamboo can be harvested thrice a year. Because most bamboo grows in forest areas, Prashant and Aruna faced constraints in sourcing and transporting the raw material. But the couple overcame these barriers slowly. They funded their venture from their own personal savings and some money borrowed from family and friends. Today, Bamboo House India is supported by the National Mission of Bamboo Applications, Andhra Pradesh Technology Development Centre, IIT-Delhi, and others. After successfully creating aesthetically appealing houses, furniture, and other products made with bamboo, Prashant and Aruna decided to venture into making other eco-friendly products as well.
“Customers for whom we were building bamboo huts started requesting us to provide them with furniture also. We were wondering what new innovation we could come up with. This is when we hit upon the idea of using tyres to make furniture,” says Prashant.
This was again a challenging time for the couple. They had no idea as to how to use tyres as raw materials.

It took their research and development team almost a year to come up with the first prototype of a product.

DSC09448 During the process of studying tyres, Aruna and Prashant landed up at the municipal dump yard in Secunderabad. “There were acres of end-of-life tyres just lying around. We were stunned at the sheer volume. Because tyres hardly fetch any money, the authorities wouldn’t even auction them regularly. It was a breeding ground for mosquitoes as well,” he adds. After seeing the pathetic state of the dump yard, the couple became firm in their resolve to do something with tyres. Initially, there were accidents in their workshop as nobody had any clue about cutting tyres. But they managed to put a safe system in place finally. Bamboo House India now makes furniture, flower pots, etc., out of these recycled tyres. And the best part is the company sells these products back to the municipal authorities. After teaming up with the Greater Hyderabad Municipal Corporation (GHMC), the company first provided furniture to the North Zone GHMC Office. There has been no looking back since then.

Today, Bamboo House India’s goods made from recyclable materials like tyres, drums, PET bottles, etc., adorn government offices, bus stops and parks in Hyderabad.

tyres
“The government officials are so happy with the development that they want to replicate this practice across Andhra Pradesh and Telangana. The State Bus Corporation has asked us to design furniture for bus stands. For the authorities it is a win-win situation actually. We use junk from their backyard and sell products back to them. They are also saving on a lot of money. The tyre pots last a long time compared to the cement pots they buy every year,” says Prashant.
The products are reasonably priced and cost between Rs. 500 and Rs. 1500. Bamboo House India has a margin of only 15-16% on these products.

The couple is now looking for social investors to scale up the business.

DSC09838 “The satisfaction we get ultimately is not only from using eco-friendly products but also from providing employment to the men and women from underprivileged backgrounds who work with us,” Prashant says. When asked about his vision for the company, Prashant says it would be great if other social entrepreneurs across India get inspired by this model and replicate it in different parts of the country. For more details, visit their page on Facebook.

Like this story? Or have something to share? Write to us: contact@thebetterindia.com, or connect with us on Facebook and Twitter (@thebetterindia).

TBI BLOGS: Meet the Couple Who Quit Corporate Jobs To Build A Startup While Travelling The World

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It's an art to make your life a perfect one. We are easily swayed by the wind of everyday life and join the mass race leading exactly to nowhere. The million stories of working individuals quitting their well-paying jobs and redefining life goals have inspired us over the years. These are the stories that fill us with courage and make us throw away all worldly excuses out from the window and take a step towards our goal. They restore faith.

Here is one such story. Meet Anuja and Gaurabh, the co-founders of Pikkabox.

jjj Currently on a year's break, Anuja and Gaurabh are travelling and building their own start-up, Pikkabox, simultaneously. Their life unveiled differently when they chose to take a break from a comfortable life in New York. Gaurabh worked as a creative director and Anuja was a design strategist in Manhattan before they began a life of travel. They began their travel story with the help of Remote Year, a community of 75 working professionals from across the globe.

These professionals spend one year working and travelling as they connect with local communities and business ecosystems from around the world.

llll Pikkabox is a mystery box that gives a snapshot of one country every month through curated products found locally. The couple travelling around the world engage with the local craftsmen and sellers who offer a range of special souvenirs.

Pikkabox helps you send your friends and family a box of souvenirs and products from every city you travel to.

1451295134_screen_shot_2015_12_28_at_3_01_44_pm The start-up began with a simple idea in June 2015. While the couple travels this year, they are aiming to test their product on the move and give it roots. They will be back at work after an year.

While most entrepreneurs might find the idea of starting a business while travelling impractical, Anuja and Gaurabh are busy researching the ground realities. This is a major aspect of their venture.

1451295168_upload_8a3b2c50_5806_11e5_8203_3128944bd6f1 With the help of Remote Year, the couple paid a one time sum of $27,000 which takes care of their airfare and accommodation for a year. They are also funding their travels with freelance work and support it through an extensively planned expenditure.

Ever since the inception of the idea of Pikkabox, the couple were sure they would launch it while they travelled in order to review products from around the world.

1451295375_1_m2hwersyjb8pi7g8wb0m8a The couple is currently 6 months into this life changing journey and their business venture has seen wonderful premature success too. The journey of Anuja and Gaurabh gives one a break from the 'quit job to travel' stories and turns travel into an enterprising venture for a change.

The couple is living a life that's enterprising and at the same time they are realizing their travel dreams each day.

[caption id="attachment_45886" align="aligncenter" width="767"]1451296528_upload_6579d410_5802_11e5_85f2_3154e13fd897 Gaurabh enjoying the scenic view from the Julian Alps[/caption] For some of us, travel makes our lives sing. Its an other worldly rhythm that makes us dance in the most wonderful corners of the globe. We know there are countless dreamers who wish to see this wonderful world and live a life of travel. So, if you look back at your day at work with regret even for a second, maybe it's time to think differently.

Like this story? Or have something to share? Write to us: contact@thebetterindia.com, or connect with us on Facebook and Twitter (@thebetterindia).

Here’s How Indian Women Are Using Social Media to Turn Their Passions into Businesses

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These homemakers are using social media to fulfil their cherished dream of having productive careers.  Riddhika Jesrani, Monya Dhingra, Sheel Mody, Chaitali Patel, Vandana Shah and Deepti Lav are not friends, do not live in the same city, are of different age groups, and come from diverse backgrounds. However, these women have one thing in common – they are homemakers-turned-business owners, who have expertly leveraged the reach of social media to fulfil their cherished dream of having a productive career. Technology has enabled each one of these ingenious entrepreneurs, who till a few years ago could never have imagined running an enterprise from home and without compromising on their family commitments, to “expand their universe and connect with others faster than ever”. In fact, today, there is a growing number of women who are attempting to set up their own venture because sourcing, delivering, and reaching out to people is now just a click away. “I use social media apps like Facebook, Instagram, WhatsApp and Twitter to inform my family, friends and friends of friends about the products I customise and deliver in quick time,” shares Riddhika Jesrani, a jewellery designer who is well-known for her graphic designed pieces.

According to smart entrepreneurs like her and others, setting up one’s own work is not as difficult as once imagined.

[caption id="attachment_46583" align="aligncenter" width="1944"] Riddhika Jesrani makes personalised and designer jewellery from glass beads and metal. Riddhika Jesrani makes personalised and designer jewellery from glass beads and metal.[/caption]
“All you need is a good smart phone and you are good to reach out to the world. Add to that some astute entrepreneurial skills, a little smooth sales talk, and a working knowledge of social media platforms - like how to upload pictures on Instagram or give regular updates on Facebook, and you’re in business. However, you need to have a circle of friends online and offline to get going,” she says.
Jesrani, who worked as a graphic designer in New York before shifting base to her home city Mumbai, makes personalised as well as designer pieces with glass beads and metal ranging from a modest Rs. 1,000 up to Rs. 40,000. She has a very interactive Facebook page and always stays personally connected to her clients in New York, Dubai, and cities across India. Besides, she also retails from fashion stores like Electric in Mumbai and Bloom in the national capital. Her colleagues in the jewellery designing business too rely heavily on the Internet to drum up business for them. Terracotta jewellery designers, Kozhikode-based Ramya, who owns her own brand Prakrithi, and Bengaluru-based Deepti Lav, the talent behind Maitre Crafts, use Facebook and WhatsApp to stay in touch with buyers spread all over the world. Likewise Chaitali Patel and Vandana Shah of Om Creative Creations from Surat, Gujarat, love to upload pictures of their latest works on WhatsApp and clients can place orders through the same channel. Incidentally, Chaitali and Vandana’s creations were an absolute craze among shoppers in the festival season in 2015. Apart from the jewellery designers, it’s the amateur pastry chefs who have taken the online commerce space by storm. Sheel Mody, 29, a Mumbai-based cosmetologist, had hoped to run a clinic from her home space, but when she began working towards setting it up, she was informed that it was against the bylaws of the cooperative housing society she was staying in.

Although her best laid plans went south, Mody was not disheartened. Instead, she began focusing on her other passion – baking.

“I figured that no housing society can stop anyone from cooking. So, armed with my dormant passion for baking, a good oven and some good quality ingredients, I made a few cakes, photographed them and put them up for sale on my Facebook page,” she reveals.
That maiden batch of absolutely gorgeous looking confections was sold out in no time. And that’s when Frosted Heaven was born. “The instantaneous, positive response I received made me realise that this was a sound business opportunity. And I was right. I am constantly getting enquiries and orders for cupcakes, pastries and other kinds of desserts,” she says. With products ranging between Rs. 800 and Rs. 9,000 and a minimum of two to three orders a day, Mody is doing well and makes around Rs. 40,000 a month. Naturally, she has to be on her toes as the competition from other home-bakers, professionals, and the large bakeries in the city is quite tough. Not only does she continuously innovate in the menu she offers, but she does a fair bit of networking to expand her client base as well. Like Mody, Monya Dhingra, another career woman who has turned to full-time baking, is glad that technology has enabled her to rescue her professional life. After her wedding, Dhingra, 37, moved to Hyderabad from Delhi. Having worked as a busy corporate sales executive for Hidesign, she really didn’t know how to handle all the free time she suddenly had on her hands.

Not ready to settle into routine domesticity she decided to revive her baking skills, which were greatly admired by friends and relatives.

INDp120d Dhingra launched Sweet Buds in 2012. In the beginning, Facebook was her avenue to let the world know about the sweet treats she baked with such care and attention to detail. These days, she operates more through WhatsApp and Instagram.
“I had never once thought that I would be able to earn a good living by simply baking,” she remarks.
Two reasons drive her success. Firstly, Hyderabad is a tech savvy city where everyone is comfortable accessing the Internet and secondly, the local residents truly believe in marking every occasion in a big way – “no celebration whether its birthdays, weddings, anniversaries or reunions are done on a small scale”. It’s not uncommon for Dhingra to get orders to the tune of 1,000 to 1,200 cup cakes per event. “One time there was a couple that had ordered for a 36 kilo cake to celebrate the first birthday of their twins,” she says. What this artful baker enjoys most about her new-found profession is the kick she gets from personally giving the finishing touches to each and every item that leaves her bakery.
“I have help to do the mixing, baking, packing and delivery. But when it comes to decoration, I don’t allow anyone to touch the goods. I do it myself, after talking to the client at length about the event and how he or she would want the sweets to look. Showcasing my creativity is my stress buster,” she elaborates.
This probably is why Hindi film producer Vasu Bhagnani had chosen Sweet Buds to supply cakes during the Hyderabad shoot of the Ajay Devgn movie ‘Himmatwala’. Besides them, several other celebrities from the south Indian film industry love to order her cakes. Of course, it’s not all that simple for these industrious businesswomen. One major problem that the bakers in particular face is related to logistics. They need to have a very good delivery service that can guarantee on time delivery, without spoiling their confectioneries. If the cake is very intricate, they have to either deliver it themselves or rely on family members to do the job.

For those dealing in jewellery, apparel, furnishings or accessories, the problem of delivery is not so tough.

INDp120g Most use a regular courier service to send stuff within India and can even ship things easily around the world.
Says Jesrani, “Only when the jewellery ordered is very expensive do customers normally request their friends or relatives to carry it with them. The rest of the time I use a standard courier to get things dropped off.”
At a time when India is ready to support the entrepreneurial spirit of its people through schemes like Make in India and Start Up India, there are definite advantages to striking out on one’s own. These social media-powered entrepreneurs have shown how it’s done.

Like this story? Or have something to share? Write to us: contact@thebetterindia.com, or connect with us on Facebook and Twitter (@thebetterindia).

Written by Surekha Kadapa-Bose  for Women’s Feature Service (WFS) and republished here in arrangement with WFS.

Use This ‘Uber For Scrap Dealers’ To Make Cash From Your Trash

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Shifting houses, cleaning up home, getting rid of unwanted belongings – there are many occasions when one needs a scrap dealer. But it’s not always easy to find one. An engineering student in Dehradun has come up with a solution that helps scrap dealers reach their customers when needed.

“It all started about six months ago when I was leaving our hostel for the semester break. I noticed that many students were leaving behind a lot of scrap in their rooms – like newspapers, books, registers, etc.,” says Mohneesh Bhardwaj, the founder of Kabaada.com, a Dehradun-based free door-to-door pick up service for scrap material. When he saw all this trash, Mohneesh visualised an opportunity – for himself and for those who want to get rid of junk.
“I thought we should do something to utilize this stuff because it was a common problem faced by all hostel students. They had to leave behind the things they didn’t need anymore because they didn’t have any other option. And college authorities would usually sell everything that was left behind,” he says.

On further research, Mohneesh and his friend Ashish Yadav found that similar problems existed all across the city for all kinds of people – they could not find scrap dealers near their localities when they wanted to discard things immediately.

kabaada1 Given the results of their research, Mohneesh and Ashish, both second year students of computer science engineering at Dehradun Institute of Technology, launched Kabaada.com. “The platform is like Uber to find scrap dealers,” says 20-year-old Mohneesh. As a first step, they divided the city into many territories and collaborated with local scrap dealers in every territory. The plan was to make it easy for customers to contact scrap dealers and also help local dealers get more business. Users have three ways by which they can communicate their requirement – WhatsApp, phone call or a form on the website.

Once a person conveys that he or she wants to sell scrap, the dealer in that locality is notified and he reaches the given address as soon as possible.

scrap1
Picture for representation only. Source: Flickr
Unlike other scrap dealers in the city, Kabaada dealers come dressed in a uniform and all of them have electronic weighing machines.
“We don’t take dealers on-board without enquiring about them first. First we ask them if they have electronic meters and provide them with one if they don’t. This is done to avoid discrepancies and faulty weights,” says Mohneesh.
Additionally, these dealers purchase scrap at standardised rates, which the company claims are higher than the ongoing market rates. “If other dealers in the area are purchasing scrap for Rs. 10, we try and purchase it for about Rs. 11 or 12.” They have 25 scrap dealers with them right now and are also planning to introduce the system of providing printed bills to customers.

Launched on September 15, 2015, the website was an instant hit in Dehradun because of large scale media coverage.

kabada
“We were getting more than 70 requests in a day in the initial period and today we have about 8,000 users. So we did not need any marketing as such, because people were themselves telling each other about us and sharing their experiences. Moreover, the users in this case don’t have anything to lose. They are, in fact, getting rid of their trash in return for money,” says Mohneesh, who was inspired by the success of other startups in the county and wanted to start his own company.
Currently, Kabaada.com is a team of three people, including Aashish and another person based in Delhi. They are now planning to introduce a toll free number for users as well. The team does not have to worry about what happens to the collected scrap and dealers pay a commission of 20% to Kabaada.com. While they are only based in Dehradun right now, Mohneesh has plans to expand to the national capital region (NCR) very soon. The team is also getting requests from around the country.

Kabaada takes everything, right from plastic and e-waste to iron and aluminium goods. The founders are also planning to set up a recycling plant in Dehradun.

waste
“Some families in the city are so impressed by our work that they want us to start collecting clothes as well. So we are trying to find a way to recycle clothes in the future,” says Mohneesh.
While this brilliant initiative gears up to reach other cities, people in Dehradun can click away and encash their scrap the smart way. You can visit here to for more details or send a WhatsApp message at 9997415973.

Like this story? Or have something to share? Write to us: contact@thebetterindia.com, or connect with us on Facebook and Twitter (@thebetterindia).

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